What is an Influencer Agreement?
An influencer agreement covers all the necessary information of the campaign between the influencer and the brand. It includes the details of the campaign including when, where, and what to post.
Why You Need an Influencer Agreement
An influencer agreement is an added layer of brand protection. Influencer fraud is on the rise and using an influencer agreement protects your brand by:
- requiring reimbursement for products when influencer fails to post;
- detailing specific hashtags and accounts to tag;
- notifying influencer of the requirement to follow all Federal Trade Commission rules;
- and more.
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